Featured Articles What’s the normal lifespan of an ad on Facebook? And how to keep yours performing longer. January 28, 2026 By Jonathan Whiting Today we were asked this question on our Mastermind. “After launching an ad on Facebook (and Instagram) and getting it running, what’s the normal Read More
How Brenda Beiser is landing more home sellers and paying for her daughter’s Ivy League education August 29, 2018 By Elysse Bujold Most of us have a goal of growing our marketing budget, but not Brenda. Brenda isn’t primarily concerned with her marketing budget, because it’s
“The value in building relationships speaks for itself” – How Emily Ching nurtures her leads, and inevitably gains more clients August 23, 2018 By Elysse Bujold How well do your follow up systems work? Are you finding yourself falling short, or unable to convert some of your leads? If you
Influencer Marketing 101: Getting Started With 2018’s Most Popular Marketing Strategy August 21, 2018 By Mike Straus Influencer marketing has grown significantly in popularity this year, and for good reason. This new marketing strategy is a highly effective means of reaching
How Jennifer Ivy closed 7 extra transactions in less than 6 months using Facebook Lead Generation August 13, 2018 By Elysse Bujold Many agents reach the first tier of success around their sphere and then struggle to grow their business beyond 12-24 transactions a year. With
How incorporating video into your business can transform your brand August 1, 2018 By Elysse Bujold The power of storytelling. Stories have the ability to pull you in and enrich your thoughts. Traditionally, stories have been used to educate, amuse
Building the real estate brand of the future July 24, 2018 By Jonathan Whiting Do you have a strategy to meet buyers and sellers in today’s market? With technology and now brokerages offering more of the services that