Know, Like, Trust: The Time-Honoured Process for Building Great Client Relationships

When it comes to Internet marketing, there are a lot of strategies and tactics that only work online. But there are also several basic principles of winning over clients that originated offline and are still effective today. The Know, Like, Trust formula is one of the latter. If you’ve been in business for any length …

Know, Like, Trust: The Time-Honoured Process for Building Great Client RelationshipsRead More »

Simon Sinek - We should all be the leader we wish we had

The Personal Brand Era: How to Build a Personal Brand for Your Real Estate Company in 4 Easy Steps

Be yourself, because everyone else is already taken.Oscar Wilde Marketing is constantly evolving. And the businesses that experience the most growth? Are the ones that stay ahead of the curve. Here at StreetText, we believe that marketing has now entered the era of the personal brand, where your potential new clients are looking to build …

The Personal Brand Era: How to Build a Personal Brand for Your Real Estate Company in 4 Easy StepsRead More »

Message and Medium: Here’s What Kind of Content You Should be Pushing to Your Social Channels

Managing multiple social media channels can be tough. While it’s easy to use each channel as a virtual billboard, the more effective social media strategy involves data-driven campaigns that tailor your content to each individual platform’s user demographic and trends. But how can you tell which type of content performs best on which platform? What …

Message and Medium: Here’s What Kind of Content You Should be Pushing to Your Social ChannelsRead More »

Brenda Beiser

How Brenda Beiser is landing more home sellers and paying for her daughter’s Ivy League education

Most of us have a goal of growing our marketing budget, but not Brenda. Brenda isn’t primarily concerned with her marketing budget, because it’s minuscule when compared to the college tuition she’s paying for her daughter to attend Columbia University. What a concept right? “This year I want to do 52 closings. Next year I want …

How Brenda Beiser is landing more home sellers and paying for her daughter’s Ivy League educationRead More »