Douglas Klein was running a Facebook ad campaign and funnel to advertise his listing and reach people buying homes in his market of central New Jersey. Using a simple method of testing the ad’s image he was able to reduce his cost per home buyer lead from $9.96 to $0.95 – that’s a whopping 10X …
Fast changes to make to get more real estate buyer leads from Facebook listing adsRead More »
Vilfredo Pareto Have you heard of the 80/20 rule? It’s a fantastic law of nature first observed by Italian economist Vilfredo Pareto in 1896. After noticing that 20% of his crops produced 80% of the harvest he pondered if this could be true for human activity as well. Pareto discovered that it was. Through a …
If your company is venture backed and it takes off (think hockey stick curve) then it’s known as a Unicorn. But if you’re self-funded and things takes off like a rocket ship, then it’s something else,… it’s a Bigfoot. Well… Our heart is all about helping authentic business professionals grow. And… We just so happen …
Sarah Allen is a real estate agent based out of Mankato Minnesota. In a previous article I shared how she doubled her business in 12 months. She runs Facebook funnels to capture leads using StreetText and follows up with personalized video to get more walkthroughs using BombBomb. Having been in real estate for only 2 …
What to say in your video email when following up with Home Valuation requestsRead More »
Sarah Allen, Real Estate Agent – Mankato, southern Minnesota Sarah Allen has been an agent for two years. Things didn’t click right away. “It was a lot of trial and error, which was frustrating the first year. Trust me, there were plenty of nights where I was like, ‘Why am I doing this? Real estate’s not …
How Sarah went from 12 to 24 closings in her second year of real estateRead More »
Facebook’s new new square image format finally launches and it’s a great way to stand out from the pack right now before the rest of the digital marketing world catches on. Facebook has began rolling out their new square ad format and it’s seriously awesome. Newsfeed Ads are finally getting the impact they deserve on …
Today, we’re going to go over how to generate leads on Facebook. You will learn what lead generation is, how Facebook lead generation works, an overview of demand generation, what a funnel is, and what you can do to generate your own leads on Facebook. Why do you need leads to grow your business? Many …
“If you leave your business and you’re not making any money, you have a job. The last thing I wanted to do was go back to an industry where I had a job. I want a business.”Marly Walters, Real Estate Agent. In 1939 Harvard began following the lives of 724 men. It’s the only study of its …
How Marly Walters shifted real estate from a job to a businessRead More »
When it comes to Internet marketing, there are a lot of strategies and tactics that only work online. But there are also several basic principles of winning over clients that originated offline and are still effective today. The Know, Like, Trust formula is one of the latter. If you’ve been in business for any length …
Know, Like, Trust: The Time-Honoured Process for Building Great Client RelationshipsRead More »
How do you stay motivated as the seasons start to change, and keep your success high when traction is low? Industry experts are predicting that the market is going to shift, which in real estate isn’t new. Change is the one constant, as they say. We asked 6 leading Real Estate Professionals, one of whom …
6 Real Estate Pro’s on how to stay successful in a changing landscapeRead More »
