It’s that festive season… and what better way to celebrate and share the joy than 12 days of new feature releases. Our engineering and product team has been hard at work in Santa’s workshop getting these goodies ready for you. Twelve Days of Christmas Feature Releases ⛄ My Business Plan On the first day of
Remarketing refers to engaging audiences who have already interacted with your brand, to encourage them to take a desired action that may interest them, such as conversion. But it’s actually a lot more than that. The secret to remarketing is building brand. That is to say, increasing the number of people who know of you, can
Monthly Product Updates: October 2023 Edition The team has been hard at work writing code to make your life even easier. We’re on a mission to make digital advertising so simple that everyone can be part of the future. So you can be successful with paid social and be freed up to do more of
An MQL stands for Marketing Qualified Lead. Whereas and SQL stands for a Sales Qualified Lead. MQL (Marketing Qualified Lead): An MQL is a prospect or lead who has shown some level of interest and intent in a company’s products or services. Marketers use marketing automation, content marketing and advertising to invite leads to respond
Looking to grow your podcast audience? Here is a simple method for promoting your podcast on iTunes and Spotify with Facebook ads. According to Statistica the two most popular podcast platforms are Spotify and iTunes (Apple Podcasts). We are going to create 2 ads on Facebook. One to target Apple Podcast users on the iPhone
“Maturity isn’t a product of growing older. It’s a product of growing wiser.” ~ Ann Landers. Steve and I were at Hubspot’s Headquarters this week. There I met another Jonathan. He’s the Senior Vice President of Marketing at Hubspot. He shared his thoughts on where digital marketing is heading in the next few years. Then
“Ignoring online marketing is like opening a business but not telling anyone.” This week I was on Chime’s panel about content marketing. Afterwards Chime sent me some questions that had come up. One question was about, what niche to target? The other was about, what CTA types are getting the best responses right now? To
Lynea Carver is a real estate agent based in Bonney Lake, Washington. In 2006 she was doing mortgages and left during the crash of 2008. “Because, I didn’t know what to do. I didn’t have tools in place. I didn’t have anything in place to set myself up for success.” She then pursued a career
“Vision without action is merely a dream. Action without Vision just passes time. Vision with Action can change the world.” ~ Joel A. Barker Want to serve more clients this year? Today we’re going to set goals in a way that will ensure you will achieve them. How you set goals matters. Have you ever
“Make each day your masterpiece” ~ John Wooden John Wooden was the legendary American basketball coach. His team won ten National Collegiate Athletic Association (NCAA) national championships in a 12-year period as head coach for the UCLA Bruins. He coached well-known NBA athletes like Kareem Abdul-Jabbar and Bill Walton. And he coached lesser-known players who