{"id":1241,"date":"2015-07-23T12:05:38","date_gmt":"2015-07-23T19:05:38","guid":{"rendered":"https:\/\/streettext.com\/hub\/?p=1241"},"modified":"2018-03-09T13:51:11","modified_gmt":"2018-03-09T21:51:11","slug":"how-to-create-a-real-estate-facebook-business-page-for-agents","status":"publish","type":"post","link":"https:\/\/streettext.com\/hub\/on-real-estate\/how-to-create-a-real-estate-facebook-business-page-for-agents","title":{"rendered":"How to create a real estate Facebook business page for agents"},"content":{"rendered":"<p>Learn how to create a killer real estate Facebook business page.<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter size-full wp-image-1267\" src=\"https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2015-07-23-at-11.55.23-AM.png\" alt=\"Acme Family Real Estate Example\" width=\"1024\" height=\"620\" srcset=\"https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2015-07-23-at-11.55.23-AM.png 1024w, https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2015-07-23-at-11.55.23-AM-600x363.png 600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>A Facebook business page is an excellent way to be found by new clients, showcase your business, build an audience and collect Reviews from past clients. One of the biggest benefits of a Facebook page is the review section. 2 or 3\u00a0good reviews will add huge credibility in the eyes of potential clients. Here&#8217;s an easy to follow guide to setup a Real Estate Facebook Business Page.<\/p>\n<p><strong>How To Create Your Facebook Business Page<\/strong><\/p>\n<hr \/>\n<p><strong>Step 1: Login to Facebook<\/strong><\/p>\n<p><strong>Step 2: Create a Business Page<\/strong><\/p>\n<p>1. On the Top Right of the blue navigation bar you will see a small arrow pointing down. Click it &#8211; a drop down list will open.<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter size-full wp-image-1243\" src=\"https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2015-07-23-at-10.27.07-AM.png\" alt=\"A screen shot of the drop down list on the top right navigation bar on Facebook\" width=\"560\" height=\"258\" \/><\/p>\n<p>2. Next, with the drop down list open, click the &#8220;Create Page&#8221; link<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter size-full wp-image-1244\" src=\"https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2015-07-23-at-10.31.22-AM.png\" alt=\"Pictured is the Create Page link in Facebook\" width=\"586\" height=\"205\" \/><\/p>\n<p>The link will take you to a new page with options for which kind of Facebook Page you would like to create.<\/p>\n<p>3. Select the &#8220;Local Business or Place&#8221; option<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter size-full wp-image-1245\" src=\"https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2015-07-23-at-10.33.58-AM.png\" alt=\"Pictured is the types of pages available on Facebook\" width=\"1015\" height=\"418\" srcset=\"https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2015-07-23-at-10.33.58-AM.png 1015w, https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2015-07-23-at-10.33.58-AM-600x247.png 600w\" sizes=\"(max-width: 1015px) 100vw, 1015px\" \/><\/p>\n<p>Fields will appear in the box like the screen shot below<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter size-full wp-image-4361\" src=\"https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2018-03-09-at-1.40.09-PM.png\" alt=\"Facebook page setup pick your page type\" width=\"942\" height=\"304\" srcset=\"https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2018-03-09-at-1.40.09-PM.png 942w, https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2018-03-09-at-1.40.09-PM-600x193.png 600w\" sizes=\"(max-width: 942px) 100vw, 942px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>4. Fill out the information and click, &#8220;Get Started&#8221;<\/p>\n<p>Select &#8220;Professional Services&#8221; under the category dropdown<\/p>\n<p>Fill out the remaining fields<\/p>\n<p>When complete, click &#8220;Get Started&#8221;<\/p>\n<p>5. If asked this step, fill out the information in the next steps. This will be the information displayed on your Facebook Page. It&#8217;s important to fill out and it&#8217;s easy to do.<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-1248 size-full\" src=\"https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2015-07-23-at-10.47.24-AM.png\" alt=\"Form Facebook shows users when creating a local business facebook page\" width=\"829\" height=\"592\" srcset=\"https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2015-07-23-at-10.47.24-AM.png 829w, https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2015-07-23-at-10.47.24-AM-600x428.png 600w\" sizes=\"(max-width: 829px) 100vw, 829px\" \/><\/p>\n<p>You will be asked to provide information.<\/p>\n<p>Facebook doesn&#8217;t have a category for Real Estate Agent or Realtor, instead type\u00a0&#8220;Estate Agent&#8221; for the category.<\/p>\n<p>Also, you will be asked choose a url for your Facebook page. Enter something related to your professional brand and make it easy to remember.<\/p>\n<p>Click &#8220;Save Info&#8221;<\/p>\n<p>6. Upload a profile photo<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter size-full wp-image-4362\" src=\"https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2018-03-09-at-1.40.47-PM.png\" alt=\"Facebook page setup add a profile image\" width=\"908\" height=\"436\" srcset=\"https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2018-03-09-at-1.40.47-PM.png 908w, https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2018-03-09-at-1.40.47-PM-600x288.png 600w\" sizes=\"(max-width: 908px) 100vw, 908px\" \/><\/p>\n<p>Click &#8220;Next&#8221;<\/p>\n<p>7.\u00a0\u00a0Upload a\u00a0cover\u00a0photo<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter size-full wp-image-4363\" src=\"https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2018-03-09-at-1.41.15-PM.png\" alt=\"Facebook page setup add a cover photo\" width=\"713\" height=\"397\" srcset=\"https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2018-03-09-at-1.41.15-PM.png 713w, https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2018-03-09-at-1.41.15-PM-600x334.png 600w\" sizes=\"(max-width: 713px) 100vw, 713px\" \/><\/p>\n<p>Click &#8220;Next&#8221;<\/p>\n<p>Congrats! Your Facebook Business Page is now created. Next you will want to make it look professional to establish your brand.<\/p>\n<p><strong>Setting up your Facebook Real Estate\u00a0Business Page<\/strong><\/p>\n<hr \/>\n<p><strong>Step 1: Add a cover photo<\/strong><\/p>\n<p>You don&#8217;t need to be a photoshop wizard to add a cover photo on your Facebook Page. Simply find a photo on flickr.com of your city and upload it. It&#8217;s super easy to do and I will show you what you need to do here.<\/p>\n<p>1. Open a new window in your browser and go to\u00a0<a title=\"Flickr is a great place to find a community sharing photos\" href=\"https:\/\/www.flickr.com\">https:\/\/www.flickr.com<\/a>\u00a0&#8211; Flickr is a great community sharing photos<\/p>\n<p>2. Type the name of your city in the search bar and press Enter<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter size-large wp-image-1253\" src=\"https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2015-07-23-at-11.08.00-AM-1024x77.png\" alt=\"Flickr search bar\" width=\"720\" height=\"54\" srcset=\"https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2015-07-23-at-11.08.00-AM-1024x77.png 1024w, https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2015-07-23-at-11.08.00-AM-600x45.png 600w, https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2015-07-23-at-11.08.00-AM.png 1040w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/p>\n<p>3. A list of photos will appear, next select a license that will allow you to use the photo. I usually select &#8220;Commercial use &amp; mods allowed&#8221;<\/p>\n<p>The list of photos will update once selected<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-1254 size-full\" src=\"https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2015-07-23-at-11.09.45-AM.png\" alt=\"A screenshot of Flickr's license options\" width=\"350\" height=\"306\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>4. Choose and click a photo that you like.<\/p>\n<p>A page will open showing a big image of the photo.<\/p>\n<p>5.\u00a0Download the image<\/p>\n<p>Click the download icon on the bottom right of the image. Select the size that you want to download. The image will start downloading immediately.<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter size-full wp-image-1255\" src=\"https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2015-07-23-at-11.12.00-AM.png\" alt=\"Screenshot of Flickr download button\" width=\"244\" height=\"285\" \/><\/p>\n<p>6. Navigate back to the Facebook Page setup. Select the button &#8220;Add a Cover&#8221;<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter size-full wp-image-1256\" src=\"https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2015-07-23-at-11.14.05-AM.png\" alt=\"Screen shot of Facebook Page Add A Cover\" width=\"490\" height=\"84\" \/><\/p>\n<p>Choose &#8220;Upload Photo&#8221;<\/p>\n<p>Upload the photo that you just downloaded from Flickr<\/p>\n<p>Next, the photo will appear. Drag it up and down to position it how you would like it to display.<\/p>\n<p>When satisfied with how it looks click &#8220;Save Changes&#8221; on the bottom right of the cover photo<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter size-full wp-image-1257\" src=\"https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2015-07-23-at-11.17.36-AM.png\" alt=\"Screen shot of Facebook &quot;Save Changes&quot;\" width=\"722\" height=\"193\" srcset=\"https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2015-07-23-at-11.17.36-AM.png 722w, https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2015-07-23-at-11.17.36-AM-600x160.png 600w\" sizes=\"(max-width: 722px) 100vw, 722px\" \/><\/p>\n<p><strong>Congrats! Your Facebook Business Page is now setup!<\/strong><\/p>\n<hr \/>\n<p>Now it&#8217;s time to get some likes and build an audience!<\/p>\n<p><strong>Step 1: Post a Valuable Piece of content<\/strong><\/p>\n<p>This is the start of your new page, you want to make a good impression.\u00a0Share something that is either funny, useful or informative.<\/p>\n<p>Your first\u00a0likes will be from your friends and family that want to support you. But after that, you need to post content that is interesting to home buyers and sellers to keep growing your likes.<\/p>\n<p>1. Search for an interesting or popular article about real estate online. Share that link.<\/p>\n<p>In your status update paste the URL of the link. Facebook will automatically find an image and snippet for the link.<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter size-full wp-image-1259\" src=\"https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2015-07-23-at-11.26.09-AM.png\" alt=\"Screenshot example of URL post to Facebook\" width=\"510\" height=\"117\" \/><\/p>\n<p>2. Next replace the URL with text explaining why you shared this link.<\/p>\n<p><a title=\"4 tips to make your social media posts more engagine\" href=\"https:\/\/streettext.com\/hub\/real-estate\/4-tips-to-make-your-facebook-posts-more-engaging\"><img loading=\"lazy\" class=\"aligncenter size-full wp-image-1260\" src=\"https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2015-07-23-at-11.32.20-AM.png\" alt=\"Screen shot of a Facebook post\" width=\"545\" height=\"533\" \/><\/a><\/p>\n<p>3. Finally, click &#8220;Publish&#8221;<\/p>\n<p>Click here to view the article, &#8220;<a title=\"4 secrets to drive organic promotion on your Facebook posts\" href=\"https:\/\/streettext.com\/hub\/real-estate\/4-tips-to-make-your-facebook-posts-more-engaging\">4 Tips To Make Your\u00a0Facebook Posts More Engaging<\/a>&#8221;<\/p>\n<p><strong>Step 2: Invite friends to your Facebook Page<\/strong><\/p>\n<p>To invite friend to like your Page<\/p>\n<p>1. Click on the three dot symbol your Page&#8217;s cover photo<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter size-full wp-image-1262\" src=\"https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2015-07-23-at-11.36.20-AM.png\" alt=\"Screen shot of the 3 dot button on Facebook Business Page\" width=\"384\" height=\"259\" \/>2. Select &#8220;Invite Friends&#8221;<\/p>\n<p>A popup like the one below will appear<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter size-full wp-image-1263\" src=\"https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2015-07-23-at-11.38.06-AM.png\" alt=\"Screen Shot of Facebook friend invite\" width=\"820\" height=\"116\" srcset=\"https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2015-07-23-at-11.38.06-AM.png 820w, https:\/\/streettext.com\/hub\/wp-content\/uploads\/2015\/07\/Screen-Shot-2015-07-23-at-11.38.06-AM-600x84.png 600w\" sizes=\"(max-width: 820px) 100vw, 820px\" \/><\/p>\n<p>3. Click the lists on the left or type a name in the search box to find friends<\/p>\n<p>4. Click the names of the friends you want to invite<\/p>\n<p>5. Click &#8220;Send Invites&#8221;<\/p>\n<p>To learn more see Facebook&#8217;s tutorial here <a title=\"Facebook tutorial to get friends to like your page\" href=\"https:\/\/www.facebook.com\/help\/174333482624856\">https:\/\/www.facebook.com\/help\/174333482624856\u00a0<\/a><\/p>\n<p><b>Summary<\/b><\/p>\n<p>Well done! You now have a Facebook business page. It&#8217;s essential to make it easy for people to find information about you in today&#8217;s internet age.\u00a0Setting this Facebook Page is helping you take your\u00a0marketing in the right direction.<\/p>\n<p>Click here if you want to learn more about turning <a title=\"The complete overview of lead generation for Real Estate Agents\" href=\"https:\/\/streettext.com\/hub\/real-estate\/the-complete-overview-of-lead-generation-for-real-estate-agents\">Likes into Business and Generating Leads through Facebook<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Learn how to create a killer real estate Facebook business page. A Facebook business page is an excellent way to be found by new clients, showcase your business, build an audience and collect Reviews from past clients. One of the biggest benefits of a Facebook page is the review section. 2 or 3\u00a0good reviews will [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1267,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[3,2],"tags":[65],"_links":{"self":[{"href":"https:\/\/streettext.com\/hub\/wp-json\/wp\/v2\/posts\/1241"}],"collection":[{"href":"https:\/\/streettext.com\/hub\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/streettext.com\/hub\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/streettext.com\/hub\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/streettext.com\/hub\/wp-json\/wp\/v2\/comments?post=1241"}],"version-history":[{"count":24,"href":"https:\/\/streettext.com\/hub\/wp-json\/wp\/v2\/posts\/1241\/revisions"}],"predecessor-version":[{"id":4364,"href":"https:\/\/streettext.com\/hub\/wp-json\/wp\/v2\/posts\/1241\/revisions\/4364"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/streettext.com\/hub\/wp-json\/wp\/v2\/media\/1267"}],"wp:attachment":[{"href":"https:\/\/streettext.com\/hub\/wp-json\/wp\/v2\/media?parent=1241"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/streettext.com\/hub\/wp-json\/wp\/v2\/categories?post=1241"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/streettext.com\/hub\/wp-json\/wp\/v2\/tags?post=1241"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}